Conduitsciencess

What is advertising?

It is hard to find a satisfactory definition of advertising.

A picturesque way of putting it is to call it business imagination, an imagination that sees in a product possibilities which can be realized only by appealing to the public in new ways to create a desire where none existed before. It is a very broad word, an omnibus word conveying different ideas to different people.

No advertising definition is here possible except as this entire article may be accepted as a definition. So rapidly has advertising advanced through its various changes that even the latest dictionaries and encyclopedias are out of date in their attempts to define it. The advertising of yesterday is not the advertising of today. Men not so very old have witnessed its entire development from an untrustworthy instrument of quacks to its place as an engine in the conduct and expansion of business.

Advertising in the dictionary sense has a history as old as that of the human race. Just as soon as there were enough people in the world, some sort of formal announcement had to be made. The early history of such announcements – from proclamations to the beginning of pictorial and lettered inscriptions, from these primitive posters to the discovery of printing, and from the advent of printing to the beginning of real advertising – is of interest only to the archaeologist. It is of no value to the business entrepreneur. It would be of no assistance to understanding modern advertising than ancient Phoenicians coins would be to comprehending the principles of a modern bank.

Every attempt to secure the sale of a product or service is advertising. The wares of the primitive merchant displayed invitingly in front of his booth is advertising. A want ad, to secure a job or an employee, is advertising. An inscription on a wall, the barker in front of a side show, the promises of an internet marketer, the announcement of a new online technology, membership in an affiliate program, wearing a peculiar shirt or distinctive sticker in your car – all these are forms of advertising in that they seek to attract attention to a product or a service that is for sale. For a product or a service of general use, rich and poor, high and low, men, women and even children, must be appealed to.

At least one principle we know of, stays constant, not eroding with the passing of time or the use and or abuse of men, not concerned with the weather outside, nor considering your personal health status, or taking into account your surrounding circumstances, and that is that you have to keep doing it, it has to be fed, no way around it, it keeps asking for every ounce of your commitment if you expect any kind of visible returns.

Whatever the appropriate definition of advertisement is, one thing is to conclude, it is because it has been. And every succeeding year since the beginning of the human entrepreneurship it has left its precious deposit of new ideas, better methods, larger and swifter efficiency, and the promise of an even greater growth.

 

Tea’s origin was China. The Zhuo (1034-246 BCE) Qin (361-296 BCE) and Han (206 BCE-226 CE) Dynasties all embodied extensive tea-drinking. Tea use for medicinal nutritional, health, fitness and longevity purposes is determined via the ‘Wuxing’ or 5 Elements School system underpinning (TCM) Traditional Chinese Medicine, Acupuncture, Massage, Health Qigong, Feng Shui, Keep-fit, Wu-Shu-Kung Fu, Chinese herb-use and more.

Chinese tea, purchased in boxes of sachets or in delightful crystallised blocks involves an astounding number of forms tastes, textures, herbal and nutritional ingredients. Applications-including for health, youthfulness and longevity are guaranteed by the long history of TCM. The history of the 5 Elements or ‘Wuxing’ is longer still.

Drunk at home or work Chinese tea is delightful. Consumed at Tea Houses like ‘Up Tea!’ situated in Little Newport Street is London’s Chinatown such tea-drinking can be a delightful experience.

Tea, Health and the Wuxing

The 5 Elements School ‘Wuxing’ links each of the body’s 5 major internal organs (and much more) to Elements as follows: spleen (Earth) lungs (Metal) kidneys (Water) liver (Wood) and heart (Fire). The Wuxing is a proven internal and external balancing health-system. Many teas involve remedies to cure or prevent common complaints, or encourage optimum health, youthfulness and longevity springing from the 5 Elements system still in popular and official use today.

INSTANT CHRYSANTHEMUM BEVERAGE (ju hua cha)

This chrysanthemum tea comprises 45% dried flower extract crystallised upon 55% cane sugar. Chrysanthemum tea treats irritation and inflammation in the lungs, nasal passageways and throat via its anti-bacterial, anti-fungal and anti-viral properties. It also encourages improved vision and helps to cleanse the liver in particular.

Wuxing Students learn how eyes and liver are inter-connected, correspond to the Wood Element and can be both naturally nourished by ju hua cha. They also practise 5 Elements Qigong routines with similar effects.

TIEN-CHI (Heaven Energy) GINSENG FLOWER TEA (ren shen cha)

Tien-chi Ginseng (Panax pseudoginseng) ginseng tea variety from southwestern China is mainly cultivated in Yunnan and Guangxi Provinces. Tien-chi plant root is used as a health product for regulating blood circulation. The flower functions as a heat clearing and toxin cleansing herb used to reduce inflammation, feverish feelings, skin eruptions and sore throats.

XIAMEN GREEN TEA (lu cha)

Green tea stimulates the heart in particular, aids digestion and banishes fatigue. Encouraging the body to metabolize more fat and thus much used in dieting and slimming, green tea also encourages longevity and general bodily detoxification.

However as it slightly inhibits iron-absorbption from the diet, green tea should be avoided by anaemia sufferers and women during their menstrual period

JASMINE FLOWER TEA (mo li hua cha)

There are several distinct jasmine tea varieties including green, jade or black. Good for oral hygiene and palate cleansing (before after or during eating) Jasmine tea’s highly aromatic soothing nature also stimulates digestion, encourages relaxation and helps prevent insomnia.

MORNING STAR GINGER BEVERAGE (sheng jiang cha)

Ginger tea stimulates and balances the activity of the heart, lungs and spleen in particular and assists the balanced functioning of the 5 major internal organs as a system in a tonic fashion. Its anti bacterial properties also make it a popular cold and flu remedy.

LUO HAN GUO EXTRACT TEA (luo han cha)

Luo Han Guo (luohanguo) aka ‘Monk Fruit’ (one of many longevity links) is member of the Gourd Plant Family and a fruit well-known for its sweet taste. Luo han cha. It is also well-known medicinally for treating coughs and sore throats and also encouraging longevity. Luohanguo has more recently been developed into a low-calorie sweetener.

When prepared this tea, dark brown and toffee-tasting, can be drunk hot or cold.

CHONG JI 5 FLOWERS TEA (wu hua cha)

This blend of 5 Chinese medicinal herbs cleans away internal heat, encourages diuresis and detoxification. It can also be used to treat sore eyes, sore throats, dysentery and constipation. Delivered concentrated upon cane sugar crystals it has a pleasant caramel taste

Overall

Drinking Chinese Tea in accord with Elements theory enhances health, youthfulness and longevity in many related ways. 5 Elements Qigong provides internal breathing and external massage routines towards the same ends.

The above brands and types of tea are readily purchaseable at your local Chinese Supermarkets the teas’ Chinese names appear in brackets. They are all inexpensive, represent tremendous value for money, are the real thing and offer the true ‘thrill of the swill’!

 

Many people get confused about the role of advertising in the marketing mix so here’s a simple view of where it fits in.

In the traditional marketing model, we talk about the 4 P’s

o Product

o Pricing

o Place

o Promotion

The last section – Promotion is what we mean when we say you are “doing your marketing”. It’s your communications or your actual marketing activities.

But first, let’s get clear about the PURPOSE of marketing and why you want to get good at it.

“The PURPOSE of marketing or it’s biggest task is to

persuade prospects to visit you online or offline so you

can present your offer. Done well they come waving their

credit card and ready to buy so there’s no need for hard sell.”

Whenever and wherever you get in front of your potential market is your marketing opportunity – you are communicating or getting your message across.

You could say this started as far back as Babylon when the Town Crier was the only delivery method! They went around town shouting out to people to go to the marketplace and you went to the marketplace with your goods to “present your offer”.

With the invention of print and other technologies you now have a smorgasbord of delivery methods or media to reach people such as

o Print – newspapers, magazines, catalogues, newsletters

o Phone, mail, fax

o Radio & TV,

o Internet – through websites, blogs, social networking sites, email, video & Audio podcasts

o Teleseminars & webinars

o Mobile media – Blackberrys and mobile or cell phones

o And lets not forget in person public speaking and networking

Now that range adds a level of complexity. But choice is good and you don’t have to use all of these but they are available to you.

In any event you’ll either be speaking or writing. Simply narrow down what makes sense for you and your business and use your strengths to work out a plan.

JUST remember the marketing principles remain the same no matter the medium – so the PURPOSE of your marketing is still the same. To persuade prospects to visit you online or offline so you can present your offer.

So where does advertising fit into this?

Advertising is simply a subset of your marketing activities it’s the SALES function when you make the sales pitch or “present your offer”. This could be verbal or written in all the same media you use for your marketing communications. What adds to the confusion is sometimes big companies use image based ads for awareness so the “sales pitch” isn’t obvious.

But the primary purpose of advertising is to SELL.

So you create ads in one form or another and get them in front of your audience.

Small businesses can’t afford to waste money on image advertising that is designed for the masses to promote a well known brand. It simply isn’t designed to sell, NOW.

What I do and recommend is Direct Marketing which is based on one-on-one relationships and uses proven direct response advertising techniques instead of mass advertising.

The purpose of a direct response advertisement is to get a response, NOW! Which means these ads actually ask the prospect to DO something.

Whether you’re building a list, selling a product or service, an appointment or even something you are giving away – you still need to “sell” it to your prospect. And ask them to take the action you want them to take to move them through the sales process.

In a nutshell, advertising is a subset of marketing and direct response marketing and advertising is the champion for small business.

 

Digital Marketing is much like modern architecture in many ways. It is the way of the world and these guidelines are just a start to get your business off on the right foot. Mastering digital marketing isn’t a cakewalk. According to the Digital Marketing Institute, it is the required result of digital channels to promote or market products and services to consumers and businesses. It believed to be wavering these days as many companies that once used the old style of marketing are now going digital. It is essential in today’s world that a company which exists physically, must exist digitally as well. It is believed that existing digitally enhances advertising process. There exist a different and more approachable digital marketing tools like web designing, pay-per-click marketing, SMS, and email marketing. The following article will educate you in not one but many ways.

Direct marketing and advertising is an advertising in which companies offer physical marketing and advertising materials to consumers to communicate details about a service or product. Inbound marketing can likewise be an essential tool in the continuing retention of present customers, by creating communication with those customers and enabling business to engage with other customers by giving informative, educational result together with product promotions. While outbound marketing could reach a larger audience, additionally, it runs the danger of barring uninterested consumers also. If you prefer to do better marketing without harming your finances, direct marketing will probably be somewhat decent for you. Second, content promotion is a pull, instead of a push, strategy. To the contrary, it is a refreshingly new concept in marketing which provides a unique comprehension of consumer behaviour.

Content can typically be about a service or a product, it might be item, price, service charges or the selling of digital products like books, movies or software. It is something that helps in relaying old customers and thereby helps in pulling traffic from popular search engines. The very first and most crucial issue is quality content, try using attractive words that could connect nicely with readers. Step one on any advertising (or indeed, marketing) campaign needs to be to recognize the aims and goals of the campaign and the way they fit into the aims and goals of the business all around. Digital advertising and marketing campaigns will need to rely on these limits to be prosperous. Together with creating great advertising text (copy), you may want to study the way you can earn a corporation’s marketing campaigns visually appealing, through the usage of banners, images, videos and more.

Although these facts may be true, but sometimes it gets difficult to do all these techniques in the company. Therefore, known and recognized companies and firms may hire a digital marketing agency to do on behalf of them. Most renowned digital marketing agency may not only offer quality and dependable benefits, also they have a digital marketing and advertising strategist which may help plan the most helpful campaigns. To be successful in today’s day, companies need to continuously create new content that doesn’t only get them found but also lets them capture leads. Soon it won’t be enough for businesses to understand what you might want. All businesses wish to strengthen their relationship with clients and prospects. Now everyone is aware of what the business is shooting for. It is essential that businesses optimize their online properties effectively to be able to get to the top of the entire important search engine result page.

Even though many mistake digital for internet, to their surprise online marketing is only a part of the huge digital marketing framework. In a broader sense, the net is the centre of digital marketing. It has made easier for marketing managers to measure the results of a campaign. Since you can see the internet is by far not the only spot for marketers to assemble success, even in past couple of years. The web and the world have brought in an entire new perception of the advertising market. Thus, if you need to effectively advertise your business on the internet then seek the services of a renowned digital advertising company at the earliest.

Here are the different types, available from garage equipment supply dealers:

In-Ground

This type of vehicle lift is assembled below the garage floor. It consists of one or more pistons, depending on the maximum weight capacity. Lifts with one or two pistons are used for compact, mid-sized and full-sized cars. Lifts with three or more pistons are used for larger vehicles, such as buses and RV’s.

Two Post Surface Mounted

The most common vehicle lift utilized today is called a Two Post Surface Mounted lift. On each column, there are lift arms. These are controlled mechanically, electronically or hydraulically.

Multi-Post Runway Automotive Lift

The most common type is the four-post mounted lift, which is extensively used by oil change, transmission, and muffler service shops. You’ll find this type of auto lift in wheel alignment service stations as well. The car is driven onto the two runways and raised, exposing its underside.

Low/Mid Rise Frame Engaging Lift

This type of vehicle lift engages the vehicle’s frame in lifting. There are two ways this type may operate. One way is scissors-style, moving straight up. Another is parallelogram-style, moving forward or backward, while raising or lowering. This type is commonly used for brake, tire, and wheel services as well as auto body repair.

Drive-On Parallelogram

The Drive-On Parallelogram is a surface-mounted vehicle lift. It has two runways where the wheels of the car should be placed. It has a lifting mechanism that moves the vehicle a short distance forward or backward while raising or lowering. The direction depends on the way the lift is mounted.

Scissor Lifts

The Scissor Lift can either be of a fixed pad type or a roll-on frame/underbody engaging type. It has a lifting mechanism that’s similar to the parallelogram lift. Their main difference is that the scissors lift goes up and down on a straight vertical path.

Movable-Type Wheel Engaging Lift

This type of vehicle lift is used for vehicles that are longer than conventional cars, such as buses and trucks. It consists of several lifting columns in sets of two, four, six, or more. The columns can be moved and connected with the other columns so that their movements are synchronized.

 

Over the past ten years a majority of the top ten songs on the Billboard charts has been consistent trendsetters. Songs that have saturated radio airwaves by the masses are placed in constant rotation to enthrall us. These songs appeal to a certain audience that often allow those in the music industry to capitalize on the opportunity to gain new fans of the most popular genres of music today. But some of these genres of today music have lost the luster for true music lovers, that they often resort to the classic CD’s from their youth just to hear music they deem as good music.

But what is considered “good music”? According to industry executives, “good music” is “any music that can capture the attention of an audience.” However; for the demographic of listeners in their mid twenties to mid thirties, “good music” is music that’s worth listening to many years after, and whose lyrics has meaning and depth.

So if the music industry has released nothing but “good music” over the past ten years, then why is it that the demographic of listeners in their mid twenties, thirties and older doesn’t find it worth listening to?

After further discussion with Atlanta’s LS Muzik Group, a company representative says, “most of the music that is released today has a certain appeal that reflects the trend set during that time. If at that time, snap music or crunk music is the sound that’s in, then that’s what the trend will follow. It is rare that you’d find “good music” [from the likes of] a Neyo, R. Kelly, Usher, Mary J Blige, Anthony Hamilton, or Musiq Soulchild to name a few. Not including good folk, rap, country, gospel, blues, jazz, or alternative rock music from some great artists who are worth listening to also. But out of the few named, there’s really not that many artists today that has potential for longevity. These artists are force fed to the consumer just to make record sales. We truly doubt half of them will be around to play sold out arenas in the next ten years.”

Hoping to bridge the gap between the two demographics of listeners in their mid twenties to mid thirties, the company looks to bring back good music that is worth listening to by adapting the Motown approach by signing good talent and releasing heartfelt songs with meaning.

Although the idea to bring back good music is what LS Muzik Group intends to do, there’s still that certain group of listeners the company may struggle to gain. Mainly because the music industry have already captured the attention of this group over the past ten years with music that has a sound of its own, a sound that has captivated them with what LS Muzik Group deems as over synthesized sounds. It is unclear however, as to how the company plans to win over that demographic, when all they know is what the music industry have force-fed them.

And because of this, the dividing line between the two demographics has left a void in the music industry, simply because true music lovers aren’t as fascinated with listening to over synthesized sounds that has little to no substance. This has crippled record sales over the past ten years.

In spite of the clever marketing initiatives by the music industry to capture true music lovers, the effort hasn’t been significant enough to impact their decisions to enjoy listening to the music released today thereby causing most of the music released today to barely go gold or platinum. This is all due in part not only to the Internet, but because true music lovers in their mid twenties, thirties, and older who enjoy good music, are not buying what is most popular today. But if what’s popular is Trey Songz or Chris Brown, then how is it that either of the two artists survives in such an industry where their level of success or failure is dictated by their marketing, and not their music.

“Record companies have gotten somewhat smart on how they market and release artists. Their idea to market and release Chris Brown or Trey Songz on the same Tuesday as they would Robin Thicke or K Jon isn’t the same. Simply because record sales for Chris Brown or Trey Songz may be slim for the first week of release, that marketing and releasing Trey Songz against K Jon on the same date would immobilize their sales goal of going gold or platinum, against a more likely artist that can, who has a more mature fan base of true music lovers who enjoy listening to good music,” says one industry executive.

This scenario is all too common in the industry today, whereas album release dates are rescheduled all due in part to industry executives being aware of the competition. Often times that competition is welcomed in what appears to be a rivalry to see who can out sell the other, as with the Kanye West and 50 Cent release in 2007. Rivalries such as this makes for clever marketing that will often propel record sales through the roof the first week of release, causing artists to go platinum. However at what cost to record companies? “Record companies can pay millions of dollars to market an artist all at the expense of gaining a few true music lovers. The gamble is to win the few they think will be loyal followers. While hoping the artists does their part to deliver good music to keep them [the fans] loyal.”

But with dismal record sales on the rise, artists are struggling to deliver good music to keep true music lovers devoted. Long gone are the days of the Motown Sound, Disco, P-Funk, and New Jack Swing era that we’ve all grown so accustom to that has found its way in music today through the practice of “sampling”; that most artists have lost all sense of creativity to produce almost anything remotely appealing to true music lovers. In order to win them over without the over synthesized sounds, they must sample or take portions of music from great artists like Teddy Pendergrass or The O’Jays just to get their attention.

So how can music get a fresh revitalization to capture the attention of true music lovers? Well according to LS Muzik Group, “bring back live musicians and artists who feel passionate about love and family values.” This could well be true, being that everything in heavy rotation on the radio is all about sex. “Where are the family values in the songs we hear today, there aren’t any. Most parents today don’t want their children listening to the radio, mainly because all they’re hearing is about sex.” From Trey Songz “Invented Sex”, to R. Kelly’s “Number One”, songs like these have saturated commercial radio and have left somewhat a bad taste in the mouth of true music listeners.

However artists like R. Kelly who has a solid fan base of loyal true music listeners, releasing songs like “Number One” is often well taken, being that an artist of his caliber is able to release just about anything and go platinum.

The musician in R. Kelly has allowed for him to survive in an industry that lacks creativity. Yet, he manages to stay in touch with his fan base while adjusting his talents to accommodate both younger and older audiences with songs like, “Number One”. But can the same be said of an artist [like a] Trey Songz? “Trey Songz is a talented artist; however, his fan base of course is entirely different from that of an R. Kelly or Robin Thicke not only because of the way he’s marketed, but also how he appeals to an audience that doesn’t understand good music. But considers what he sings to be. Keep in mind we are talking about a group that may not have even grew up listening to “good music” from the 70’s, 80’s or 90’s.”

Because of this lack of understanding, Trey Songz is able to sustain a fan base based entirely on his talents as a singer, songwriter and producer and thereby, creating music that his record label deems worthy of marketing and releasing to his fans. It is this group of listeners who are twenty-five and under, the music industry caters to without a second thought of catering to the older audiences. Why is this? It appears that a majority of the top ten songs on the Billboard charts is created by artists who themselves are twenty-five years of age and under, and who are basically creating music just for their age group. This has allowed for teenagers and young adults with a great deal of disposable income to spend their earnings from part-time jobs, birthday and holiday money on music, thereby pumping a small breath of life into the industry to keep it a live. So what’s going to happen once this age group gets much older and mature? Are they likely to even consider listening to Trey Songz or Chris Brown ten years from now?

The combination of good marketing combined with good talent can make artists such as Trey Songz a huge success because of the trend set in the industry today. Allowing record companies to capitalize off their talents now, and possibly tomorrow, depending on the terms of the artist-recording contract. Whereas in the days of Motown-“good music” was all it took to propel the success of an artist. It was imperative that Berry Gordy developed and released artists he knew could create “good music” that’s worth listening to many years after. This process of artist development became a critical element in the music industry up until 2000, when record labels took the time to develop an artist for longevity.

But if the trend has been set in motion to follow music that’s been hot for over the past ten years, then going against what the industry is doing to bring back “good music” with great lyrical content, is what LS Muzik Group looks to do and pave a way of their own in the industry.

With a well driven team of professionals and a roster of talented musicians and singers like Mr. Tao Jones and Jackie Watson who seek to change the direction of music released in the industry today, it is likely that “good music” can make a major comeback in commercial radio.

But what would be the downside to all of this? One major downside would be discovering more artists like Mr. Tao Jones and Jackie Watson who have the passion to write and sing “good music”. The other is how to reach the demographics twenty-five and under who are captivated with what they’ve heard on the radio for the past ten years. To this group of listeners, growing up in an era where music is either sampled or synthetically created is all they know to be good music. However not understanding where the music they’re listening to originally derived from.

Music from the 70’s, 80’s, and 90’s is now considered old school to this younger audiences, which today has all become obsolete, leaving room for a younger hip sound that’s all synthetically created like fast food. So what was once old, is now new again.

Take Monica’s “Everything”, a melodic rendition of Denise Williams, “Silly”. This is a classic example of an artist who feels passionate about love and family values, has great talents, a solid fan base, and understands that the industry needs “good music”. However with the odds against her to accommodate her fans, record label, and a younger audience who thinks her music is old school, it is difficult for Monica or any artist of her stature from 70’s, 80’s and 90’s to make a comeback.

“In order to survive in the music industry today, an artist who once were in high demand during those days, would have to readjust their talents to accommodate the trend today in the industry. This doesn’t necessarily mean change the style of music that made them successful for years, but do what it is they do best while incorporating a younger hip sound that will appeal to both audiences.”

However not all artists can readjust and appeal to a younger audience. Artists like Monica are learning that the industry has changed dramatically over the years with an all-new sound that has made it somewhat complicated to adjust to, making it difficult to comeback. But often times an old school artist can return like they’ve never left and go platinum. Take Charlie Wilson, former member of the famed G.A.P Band or George Clinton architect of the band Parliament-Funkadelic, these artists have set a perfect example on how to readjust their talent in rap music to accommodate the trend of the industry to reach the younger audiences. It is this adjustment that Charlie Wilson and George Clinton were able to comeback with rap artists like Snoop Dogg and Ice Cube.

Although this strategy may have worked for Charlie Wilson and George Clinton-it is by far a long shot that other artists of 70’s, 80’s and 90’s can achieve. Because of the generation gap within the music industry, it is clear that fans are divided between what’s considered “good music” and what’s not. Therefore making it difficult to bridge the gap. And if record executives continue to overlook this issue, artist they consider as today stars will suffer immensely with record sales in the coming years, leaving them with a short term musical career. Here today, gone tomorrow.

Bhumihar caste includes the Brahmins. They are known as Bhumihar Brahmins. When the girl in their family reaches the age of wedding, they plan things. The search for the partner begins. If its an arranged wedding then the bride and the groom get married within the same caste. They get a chance to talk to each other and when they like each other, the talks are taken a step forward. In Bhumihar matrimony, you will see that the weddings have a lot of customs and rituals. Yes, they are quite interesting but they go on for a few days. Thus, when there is a wedding at home, you will see a few pre-wedding ceremonies too.

The pre-wedding ceremonies

In Bhumihar weddings, you will find a number of pre-wedding rituals. They are:

    • There is a tradition called as Siddhanth custom. In this, the priest sits and looks into the panchang to fix the wedding date. Also, he has to see panjis of both the families. These people also believe in horoscopes and that plays a key role in these weddings.

 

    • There is one more different and strange custom. A day before the wedding or the day of a wedding, you will see that the bride has to take blessings of a washer man’s wife. This is because it is believed that a washer man’s wife will always die before her husband and thus she would always remain suhagan.

 

    • On the day of the wedding, when the groom enters the wedding premises, the girl from the bride family would welcome him with sandalwood paste.

 

    • In this, the couple has to then go for the kul devi shrine. The bride’s father takes them. Thus, the groom would get a chance to seethe kul devi mandir of the bride’s father.

 

  • Gauri puja is also quite important as a part of Bhumihar matrimony. This is mainly performed to keep the evils away from the wedding ceremony.

Thus, you will find that there are some really interesting rituals as seen in Bhumihar weddings too. You will really find these rituals quite meaningful. Bhumihar is simple people. But they are quite strict about the wedding and the wedding rituals.

In the times when the younger generation is moving away from rituals, the younger generation of Bhumihar caste is still quite interested in the wedding in an authentic and traditional way. That’s the charm of Indian weddings. Just like other weddings, there is fun too involved in the wedding. Of course, you will also be able to find food and tasty food served to the guests in an authentic way. You should understand that wedding is the time when two families would unite. Thus, it is really an important ceremony. Thus, all the functions and events should be carried out properly. Bhumihar is simple Brahmins. But they are knowledgeable and educated. The bride and the groom are also well brought up and they know the relevance of culture and ethics too. That’s the reason why you can find these weddings more traditional.

Technology has become part of our daily lives, and there is probably no aspect in human life which is left untouched by Internet. Technology also plays a positive role in managing a business, particularly food business. If you are into catering, you may probably want to save yourself some hassles in managing your files, stocks and inventory system by acquiring a catering business software.

This software can help you in many ways you never thought possible. Many caterers use the Point-of-Sale system to help them track the sales and purchases that the business had made. It can generate report for easy reference; you can get daily, weekly, monthly and yearly report to see the progress of your catering business.

In this catering business software, you can do bookkeeping with so much ease. You do not have to be an Accountant to know how to run it. Bookkeeping is very vital for all businesses. When you put up the business, your aim was to get the return of investment (ROI) in the shortest possible time. The POS system can keep track of all the incoming sales and outgoing expenses. It can also help the caterers to know other hidden costs involved in the business which is often neglected by the owners when it comes to computation of the profit-and-loss.

Aside from the accounting and inventory software, caterers may also need events management software. This will keep track of all the upcoming events wherein your catering business was hired to serve. This is a database management software where you can input all your clients information and special requests or notes for the events. This will save you from collecting all those calling cards inside your wallet. All you need to do is to input necessary information about your clients and your possible customers too.

Being organized in all your business transaction would make your life easier as a business entrepreneur. It will be easier for you to know whether your business is doing good or not. You can also see what areas you can improve on with regards to handling expenses and purchases. There will be lesser grey areas in terms of accounting because you have all the necessary details you need.

These are the only aspects wherein you can rely on technology in terms of handling your business. The rest of business management would require personalize touch, most especially when it comes to customer service. Your employees are important part of your catering business too. They are the ones who interact with your clients and they create the image of your business too.

The psalms of the Bible are a literary treasure chest of prayers for prosperity. Below is a list of which psalms to recite for common financial requests. In some Catholic and Santeria traditions, you say the prayer or write the prayer out after lighting a candle. You may also recite the prayer as many times as you want to transform it into a kind of a mantra.

Psalm 1: To disarm office gossips, discourage those who would harm your reputation

Psalm 3: To conquer fear of poverty

Psalm 5: To ask for a special financial favor

Psalm 6: To ask for mercy from creditors

Psalm 7: To ask that blocks to progress be removed

Psalm 8: To improve confidence, to bring customers to a business

Psalm 10: For encouragement, self-confidence and stamina

Psalm 11: For mercy, tenderness and compassion, to triumph over enemies when backed into a tough corner

Psalm 12: To over come gossip, bad rumors or attacks on reputation, to overcome anxiety

Psalm 13: To overcome anxiety, when backed into a corner

Psalm 14: To renew faith that the universe is unfolding as it should

Psalm 18: For protection of the home, deliverance from enemies

Psalm 19: To receive daily blessings, increase faith in the idea that the universe has a supply for every demand

Psalm 20: For a favorable verdict in court

Psalm 21: To increase one’s spiritual vibration to invite prosperity into one’s life.

Psalm 22: For deliverance from difficult financial situations, when you feel hopeless or backed into a corner

Psalm 23: For serenity, peace of mind and stillness of the spirit, to help access the higher self

Psalm 24: To calm disturbed thoughts, anxiety and still the subconscious and the spirit, relieve fears of the future

Psalm 25: For inspiration, to access the higher self

Psalm 26: For success in financial matters, to gain confidence

Psalm 28: To disarm adversaries, make peace with an enemy, invoke tenderness, mercy and kindness

Psalm 29: To raise your vibration, to purify the home

Psalm 30: For patience and acceptance of divine will, to understand that time brings what we need when appropriate, as a thank you for many blessings

Psalm 33: When feeling fearful

Psalm 35: For victory in a court case

Psalm 36: For when you feel cursed and for protection against the evil eye, to receive divine blessings

Psalm 37: To overcome jealousy, envy, resentment and disappointment, to become serene and still

Psalm 38: For protection in court

Psalm 39: For the courage to confront any problem, to conquer fear

Psalm 40: For the reinforcement of faith in God, to still the mind when you are feeling frustrated

Psalm 41: When feeling depressed or betrayed

Psalm 42: To reinforce the connection between your personality and the higher self; to open channels of opportunity

Psalm 43: For mercy when you find yourself in an unjust situation

Psalm 44: For mercy when you find yourself in an intolerable or unjust situation; to strengthen faith in God

Psalm 45: To increase one’s faith in the power of the subconscious to follow your stated words

Psalm 46: To elevate enthusiasm for spiritual matter, increase one’s faith in the guidance of the higher self

Psalm 47: To reinforce the four cornerstones of prosperity: health, freedom, happiness and love.

Psalm 48: To become a “smile millionaire”, reinforce happiness and faith

Psalm 49: To overcome envy of the prosperity of others

Psalm 50: To reinforce the idea that the universe is benevolent and that all is unfolding as it should

Psalm 51: To quell feelings of guilt or self-criticism

Psalm 52: To correct an unjust situation

Psalms 53: To conquer skepticism and restore faith in the higher self and God

Psalm 54: To master doubts and negative thoughts

Psalm 55: To conquer anxiety and fear

Psalm 57: For when justice, compassion, kindness, tenderness or mercy is needed

Psalm 60: To put the past behind you, for a clean slate in the subconscious

Psalm 61: For help in finding a new home, when in trouble with creditors

Psalm 62: To reinforce faith in the higher self and strengthen spiritual values

Psalm 63: For anxiety, fear and discouragement

Psalm 64: To increase confidence, decrease fears of hidden enemies, to ask to be in the right place at the right time

Psalm 65: To give thanks for blessings that have been received

Psalm 66: To give thanks for an answered prayer and display an attitude of gratitude

Psalm 67: To give thanks for what one has, to eliminate discontent

Psalm 69: For deliverance in times of suffering

Psalm 70: To repel negative thoughts and attitudes of others

Psalm 71: For liberation from limiting thoughts or situations that seem like a trap, for confidence and persistence

Psalm 72: To improve financial conditions in general

Psalm 73: To eliminate those feelings and emotions such as anger, jealousy and resentment that take away our opportunities for our own enrichment and good

Psalm 74: To attract good fortune and repel enemies

Psalm 75: To encourage a job promotion or a hiring

Psalm 76: Traditionally, for luck winning the lottery or luck at gambling

Psalm 77: To restore lost faith in yourself and God

Psalm 78: To tune into the higher self and the resources of the Divine Imagination’

Psalm 81: To increase faith in the goodness of God, faith in the higher self and that we live in a universe filled with endless supply

Psalm 82: To eliminate fear of poverty and injustice; to help get organized and make a “to do” list

Psalm 84: To develop a more optimistic view of the future and attract prosperity

Psalm 85: To find inner stillness, serenity and peace with God

Psalm 86: When feeling despair or discouraged

Psalm 87: To promote chances for success in the arts; to be read out loud before an audition, interview, exhibition or a pitching session

Psalm 89: To ease all pain and suffering, including that of a financial nature

Psalm 90: To express thanks for the blessings received each day, for justice

Psalm 95: To remove prosperity blocks, to be inspired to follow the path that is for your highest good

Psalm 96: To strengthen wavering faith in the face of opposition to your plans

Psalm 97: To resolve problems with creditors

Psalm 98: To keep a joyful heart and an attitude of gratitude for what you do have

Psalm 99: For mercy in legal proceedings

Psalm 100: To repel negative energy and harmful influences

Psalm 101: To get off a treadmill or break bad habits such as overspending

Psalm 102: To receive an answer to a specific problem

Psalm 103: To engage one’s willingness to change for the better, for stillness and serenity and grace

Psalm 105: For forgetting and forgiving oneself for the mistakes of the past, for clearing the subconscious so you can have a clean slate

Psalm 106: For trust in the higher self and renewed optimism for the future

Psalm 107: As thanks for receiving deliverance from a hopeless situation, to break bad personal habits that affect prosperity (laziness, drunkenness, overspending)

Psalm 108: For success in business.

Psalm 111: To find the right job or career path

Psalm 112: To enlarge one’s perspective, see the big picture and to allow one to grasp the significance of all their options

Psalm 113: To receive honors, applause, awards, rewards or accolades

Psalm 115: To resist naysayers and uncooperative people, for success in business

Psalm 116: To maintain a daily attitude of gratitude

Psalm 117: To conquer self-pity

Psalm 118: When problems are overwhelming, as a prayer of thanksgiving for blessings received

Psalm 119: (Gambol: Verses 17 to 24) To attract money

Psalm 122: To prosper in business

Psalm 123: To assure the free circulation of kindness as energy in your life

Psalm 126: To understand that problems are temporary and that this too shall pass

Psalm 128: To have a happy and peaceful home

Psalm 129: For deliverance against financial oppression

Psalm 131: To cast off pride, which is thought to attract the evil eye, jealousy and misfortune

Psalm 132: To acquire material goods and property

Psalm 135: To strengthen the heart and will so that one is led to their highest aspirations in life

Psalm 138: For confidence in times when you feel overwhelmed, to lose fear and anxiety about the future

Psalm 139: To instill confidence in God and the Divine Plan that is in store for you, when feeling lost confused or sad

Psalm 141: To receive answers for specific financial requests, for confidence and peace of mind

Psalm 143: To restore faith in your path and renew confidence that there will be a joyful, hopeful tomorrow

Psalm 144: To express gratitude and thanks for blessings

Psalm 145: For when you feel overwhelmed by financial problems and need answers

Psalm 147: For a peaceful heart and serenity during times of conflict and turmoil

Psalm 149: To help understand the timing of divine providence and to understand that there is a supply for every demand

Psalm 150: To obtain blessings and express gratitude for blessings

A simple prayer:

“Dear Lord guide me to honor you with my talents and treasures. Amen.”

A lot of people are enchanted by the idea of owning a pet fox. They’re charming, intelligent animals, and there is a lot of appeal in having a “special” animal that not many people have. While foxes can make decent pets for someone with the time and resources to care for them, a lot of people make the mistake of buying a pet fox thinking it is going to be just like a dog.

1. Foxes Are Difficult to Train

Dogs are born with a very strong pack mentality. A dog sees you as its alpha, and is hard-wired to want to obey the leader. They live to please you. A fox, however, lives to please itself. While they are very intelligent, the core motivation of a fox is different than that of a dog. The dog wants to please you and make you happy, the fox wants the treat.

2. Foxes Stink

Foxes have a very strong odor. While a dog can take a few weeks without a bath to work up a powerful stink, foxes smell skunky 24/7. This strong, musky odor can be lessened somewhat by having the fox neutered, but it cannot be eliminated entirely.

3. Foxes Are Shy

Many people picture a fox as an awesome pet that they can show off to their friends and neighbors. Unfortunately, the reality almost always falls far short of this. While foxes often become very attached and affectionate with their families, they remain impossibly shy around visitors and strangers.

4. Foxes Have Special Needs

Foxes have special dietary and exercise requirements outside that of a dog. They are extremely energetic, and require loads of exercise every day. A large, carefully-built outdoor enclosure is a must. Which brings me to my next point…

5. Foxes Are Escape Artists

Foxes are much more proficient at getting out of enclosures than even the most determined dog. They can leap six feet in the air, climb up fences, and even cling upside down to climb along a chain link ceiling for short distances. Any enclosure that is meant to keep foxes must not only be large, but impossible to dig out of and have a full roof.

6. Foxes Are Destructive

Many people buy a fox under the mistaken impression that it can be kept as an indoor pet, and left with free run of the house while they are away at work. Nothing could be farther from the truth, particularly with the larger species like red foxes. They will steal and hide anything small enough for them to carry, and shred just about everything they can get their teeth in to. It is nearly impossible to break even the best-trained fox of these behaviors. A dog can be taught not to chew things, a fox can only be taught not to chew things while you’re watching. While a fox is loose in the house, it requires constant supervision.

In conclusion, foxes can make fascinating pets for people who are prepared to care for them. If you are interested in a pet fox, go into it with your eyes wide open, do your research, and understand that caring for a fox is not like caring for a dog.